B2B SaaS · Series A → B

Compound your pipeline
without compounding your headcount.

Fractional growth team for founders who've outgrown their first marketer but aren't ready for a VP. We run paid acquisition, lifecycle, and conversion engineering as one operating system.

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Loop&CoPlenumSwitchboard.ioBrightseedVela Labs

What we run for you

A

Paid acquisition

Google, LinkedIn, Reddit Ads. We build the measurement infrastructure first (server-side tagging, offline conversions) so every euro is attributed to pipeline, not vanity clicks.

L

Lifecycle & retention

Onboarding, activation milestones, expansion plays. Built on your existing stack — Customer.io, Mailchimp, HubSpot — with hand-written copy that sounds like a human, not a sequence.

C

Conversion engineering

Landing pages, signup flows, pricing experiments. We own the hypothesis → ship → measure loop on a 2-week cadence and only keep what compounds your north-star metric.

“They cut our blended CAC by 38% in one quarter and turned our attribution mess into a board-ready dashboard. We renewed at 2× the original scope.”

Mara Reinhardt, VP Marketing — Switchboard.io (Series B, infra)

Who we are

A senior team of four — ex-Stripe, ex-Notion, ex-Datadog — running fractional engagements with 6 to 8 portfolio companies at a time. We don't take on more than we can pay deep attention to.

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